Footonomics by Jakobsen & Garnry #5

Footonomics by Jakobsen & Garnry #5

Equities 5 minutes to read
Picture of Peter Garnry
Peter Garnry

Chief Investment Strategist

Summary:  Today's Footonomics is about France vs Germany, which for historical reasons but also because both teams have high quality, will make this one of the biggest matches in EURO 2020 in the group stage. France ekes out a small victory on macro numbers but a huge win on hilarious football quotes. On equities SAP beats LVHM in a tight match on equity fundamentals, but if we were to beat on the future LVMH will likely do better than SAP. Steen's and Peter's prediction is that the match will be an entertaining one finishing 2-1.


Match: France vs Germany

Macro: Nationalelf vs. Les Bleus

  • Germany wins on Misery Index (CPI + Unemployment + Budget deficit) with 13.8 vs. France 18.3. Very big fiscal deficits in both countries: -8.4% France and -5.4% Germany. Sign of a “new Europe”.

  • Germany is ranked 5th in GDP on PPP basis vs. France 9th – Small German win.

  • Germany has the most wins and most finishes in top two: 6 wins and 6 top two finishes.

  • France has most scored goals: 86, and most conceded goals: 63

  • France has a 20.5% chance of winning EURO 2020 according to TheAnalyst AI model, versus Germany's 9.8%

  • Small France victory on stats.

Best football quotes:

  • Germany: Berti Vogts talking about critical journalists: ”If people saw me walking on water, someone would have complained: Look at that Berti Vogts, he cant even swim” – or for German speakers: “Das Runde muss ins Eckige” – Herberger.

  • France: Eric Cantona: “If a Frenchman goes on about seagulls, trawlers, and sardines, he’s called a philosopher. I’d just be called a short Scottish bum talking crap”. Arsene Wenger: (talking about Arsenal fans booing) “If you eat caviar every day its difficult to return to sausages”.

  • A major France victory on quotes! Who can compete with seagulls and caviar?

Overall Macro is a draw.

Equities: LVMH vs SAP

  • A slim 2-1 victory to SAP as the German and Europe’s largest software maker has a better valuation (22.4 vs 32.6 on 2-year forward P/E, yes luxury is in higher demand than software) and better return on equity (16.8% vs 13.7%, software just scales better). LVMH wins on growth with an expected growth rate of 9.4% vs 5.2% for SAP as Asian consumers have the munchies for French luxury.

  • With software being critical infrastructure these days, SAP came through the pandemic without big wounds losing only 3% of revenue. The German software maker is in the same camp as the other old giants of technology such as Oracle and Intel – they look tired and not as fresh as the new kids on the block. But nothing can take away that SAP is a well-run business with strong profit margins.

  • LVMH initially stared into the abyss during the pandemic with high-end luxury being a physical experience. Massive stimulus and a consumer coming back to high streets have created a boom in luxury with consensus looking for a 33% revenue growth this year taking revenue to a new all-time high for the French luxury behemoth.
11_PG_2

Quarterly Outlook

01 /

  • Fixed Income Outlook: Bonds Hit Reset. A New Equilibrium Emerges

    Quarterly Outlook

    Fixed Income Outlook: Bonds Hit Reset. A New Equilibrium Emerges

    Althea Spinozzi

    Head of Fixed Income Strategy

  • Equity Outlook: Will lower rates lift all boats in equities?

    Quarterly Outlook

    Equity Outlook: Will lower rates lift all boats in equities?

    Peter Garnry

    Chief Investment Strategist

    After a period of historically high equity index concentration driven by the 'Magnificent Seven' sto...
  • FX Outlook: USD in limbo amid political and policy jitters

    Quarterly Outlook

    FX Outlook: USD in limbo amid political and policy jitters

    Charu Chanana

    Chief Investment Strategist

    As we enter the final quarter of 2024, currency markets are set for heightened turbulence due to US ...
  • Macro Outlook: The US rate cut cycle has begun

    Quarterly Outlook

    Macro Outlook: The US rate cut cycle has begun

    Peter Garnry

    Chief Investment Strategist

    The Fed started the US rate cut cycle in Q3 and in this macro outlook we will explore how the rate c...
  • Commodity Outlook: Gold and silver continue to shine bright

    Quarterly Outlook

    Commodity Outlook: Gold and silver continue to shine bright

    Ole Hansen

    Head of Commodity Strategy

  • FX: Risk-on currencies to surge against havens

    Quarterly Outlook

    FX: Risk-on currencies to surge against havens

    Charu Chanana

    Chief Investment Strategist

    Explore the outlook for USD, AUD, NZD, and EM carry trades as risk-on currencies are set to outperfo...
  • Equities: Are we blowing bubbles again

    Quarterly Outlook

    Equities: Are we blowing bubbles again

    Peter Garnry

    Chief Investment Strategist

    Explore key trends and opportunities in European equities and electrification theme as market dynami...
  • Macro: Sandcastle economics

    Quarterly Outlook

    Macro: Sandcastle economics

    Peter Garnry

    Chief Investment Strategist

    Explore the "two-lane economy," European equities, energy commodities, and the impact of US fiscal p...
  • Bonds: What to do until inflation stabilises

    Quarterly Outlook

    Bonds: What to do until inflation stabilises

    Althea Spinozzi

    Head of Fixed Income Strategy

    Discover strategies for managing bonds as US and European yields remain rangebound due to uncertain ...
  • Commodities: Energy and grains in focus as metals pause

    Quarterly Outlook

    Commodities: Energy and grains in focus as metals pause

    Ole Hansen

    Head of Commodity Strategy

    Energy and grains to shine as metals pause. Discover key trends and market drivers for commodities i...

Disclaimer

The Saxo Bank Group entities each provide execution-only service and access to Analysis permitting a person to view and/or use content available on or via the website. This content is not intended to and does not change or expand on the execution-only service. Such access and use are at all times subject to (i) The Terms of Use; (ii) Full Disclaimer; (iii) The Risk Warning; (iv) the Rules of Engagement and (v) Notices applying to Saxo News & Research and/or its content in addition (where relevant) to the terms governing the use of hyperlinks on the website of a member of the Saxo Bank Group by which access to Saxo News & Research is gained. Such content is therefore provided as no more than information. In particular no advice is intended to be provided or to be relied on as provided nor endorsed by any Saxo Bank Group entity; nor is it to be construed as solicitation or an incentive provided to subscribe for or sell or purchase any financial instrument. All trading or investments you make must be pursuant to your own unprompted and informed self-directed decision. As such no Saxo Bank Group entity will have or be liable for any losses that you may sustain as a result of any investment decision made in reliance on information which is available on Saxo News & Research or as a result of the use of the Saxo News & Research. Orders given and trades effected are deemed intended to be given or effected for the account of the customer with the Saxo Bank Group entity operating in the jurisdiction in which the customer resides and/or with whom the customer opened and maintains his/her trading account. Saxo News & Research does not contain (and should not be construed as containing) financial, investment, tax or trading advice or advice of any sort offered, recommended or endorsed by Saxo Bank Group and should not be construed as a record of our trading prices, or as an offer, incentive or solicitation for the subscription, sale or purchase in any financial instrument. To the extent that any content is construed as investment research, you must note and accept that the content was not intended to and has not been prepared in accordance with legal requirements designed to promote the independence of investment research and as such, would be considered as a marketing communication under relevant laws.

Please read our disclaimers:
Notification on Non-Independent Investment Research (https://www.home.saxo/legal/niird/notification)
Full disclaimer (https://www.home.saxo/legal/disclaimer/saxo-disclaimer)

Saxo Bank A/S (Headquarters)
Philip Heymans Alle 15
2900
Hellerup
Denmark

Contact Saxo

Select region

International
International

All trading and investing comes with risk, including but not limited to the potential to lose your entire invested amount.

Information on our international website (as selected from the globe drop-down) can be accessed worldwide and relates to Saxo Bank A/S as the parent company of the Saxo Bank Group. Any mention of the Saxo Bank Group refers to the overall organisation, including subsidiaries and branches under Saxo Bank A/S. Client agreements are made with the relevant Saxo entity based on your country of residence and are governed by the applicable laws of that entity's jurisdiction.

Apple and the Apple logo are trademarks of Apple Inc., registered in the US and other countries. App Store is a service mark of Apple Inc. Google Play and the Google Play logo are trademarks of Google LLC.