Buy the Reopen/Retail Trading Boom, Sell the Reality

Buy the Reopen/Retail Trading Boom, Sell the Reality

Summary:  Investors continue to buy the reopening story, with markets remaining completely detached from fundamentals and the real economy.


Asian stocks are pushing higher to start the week. This as technicals remain on side with higher equities, the VIX has dropped below 30 as central banks expanding balance sheets succeed in vaccinating volatility likely driving systematic inflows and China stimulus hopes buoy sentiment. Aussie stocks powering higher towards the heavy resistance levels at 5,500 as lockdowns are set to be eased in the most populous states NSW and VIC this week.

Re-opening Uncertainty

At this juncture, we remain cautious and see few remaining positive catalysts to drive continued upside. But this view must be balanced with retail investor flows and speculative positioning betting on a sharp rebound and unwavering central bank support that continues to drive equities higher. The optimism with respect to re-opening is priced and the news flow is incrementally negative with the resumption of the US/China disentanglement rhetoric, surging unemployment and 2nd infection waves in China and South Korea as restrictions are relaxed. In South Korea, it appears that cases have risen once more following the re-opening of bars and nightclubs. A clear sign that the rebound dynamics will be altered by prolonged distancing measures and the “reopening reality” is likely to be clunky and slow. Also a warning bell for the US reopening where the case count is slowing, but remains high as restrictions are lifted. A risk for renewed case growth as activity resumes.

Chain reaction

The dissonance of price action in equity markets and the real economy is even stranger in the context of the uncertainties that surround the re-opening process (above), employment recovery and consumers behavioural response. There is a wide range of economic and consumer outcomes that perpetuate an increasingly murky outlook. In China, recent evidence has shown that consumers remain fearful and consumption activity has not rebounded back to “normal” levels, local governments have resorted to distributing vouchers to shoppers in a bid to get consumer spending again. Given the sheer cliff edge drop in consumption due to aggressive lockdowns a rebound in consumption will not be hard to generate, but the more pertinent question is how quickly previous levels of demand can be resumed. A cautious consumer will lag on any recovery and generate second order implications in itself beyond the impact of COVID-19 restrictions.

The labour market recovery will also be crucial to aggregate demand rebound dynamics. Jobs around the world have been lost with frightening speed. According to the International Labour Organisation 2.7bn workers worldwide are now affected by lockdown measures, representing around 81% of the world’s workforce. Employment recoveries are never V-shaped, although it is true that this recession has been “self-inflicted” and therefore the labour market may rebound more quickly than in prior recessions. The downturn in itself generates negative externalities and second order implications that cascade making it less likely the labour market can snap back. Particularly if we consider jobs that may never be re-instated, a reality that calls into question aggressive market pricing of a V-shaped recovery.

In reality it will take a long time to return to normal or pre-crisis output levels, it may not be hard to improve economic activity from the sudden stop but don’t confuse that with confirmation of a V-shaped recovery. The re-opening story will not be one-dimensional, the secondary effects of a cautious consumer and lagged consumption rebound along with slow labour market recovery make the re-open far more complicated than the simplistic story investors are buying.

FOMO and Retail Participation

However, with the above in mind and looking at the price action across major equity indices, it is clear the market forces and real economy direction are very different at present.

Valuations have rebounded hard and fast, leaving equities with little margin for error and vulnerable to correction if the real economy outlook takes centre stage. However for now markets continue to trade on liquidity and fiscal stimulus/monetary intervention with a side of speculative mania/FOMO.

Retail investor flows are soaring as investors conditioned by the central bank put to “buy the dip” go all in a snapback in economic activity. Using Robinhood positioning as a proxy for retail sentiment, that certainly seems to be the case:
Source: https://twitter.com/michaelbkrause, Robintrack/Robinhood API data

Trading interest

Quarterly Outlook

01 /

  • Fixed Income Outlook: Bonds Hit Reset. A New Equilibrium Emerges

    Quarterly Outlook

    Fixed Income Outlook: Bonds Hit Reset. A New Equilibrium Emerges

    Althea Spinozzi

    Head of Fixed Income Strategy

  • Equity Outlook: Will lower rates lift all boats in equities?

    Quarterly Outlook

    Equity Outlook: Will lower rates lift all boats in equities?

    Peter Garnry

    Chief Investment Strategist

    After a period of historically high equity index concentration driven by the 'Magnificent Seven' sto...
  • FX Outlook: USD in limbo amid political and policy jitters

    Quarterly Outlook

    FX Outlook: USD in limbo amid political and policy jitters

    Charu Chanana

    Chief Investment Strategist

    As we enter the final quarter of 2024, currency markets are set for heightened turbulence due to US ...
  • Macro Outlook: The US rate cut cycle has begun

    Quarterly Outlook

    Macro Outlook: The US rate cut cycle has begun

    Peter Garnry

    Chief Investment Strategist

    The Fed started the US rate cut cycle in Q3 and in this macro outlook we will explore how the rate c...
  • Commodity Outlook: Gold and silver continue to shine bright

    Quarterly Outlook

    Commodity Outlook: Gold and silver continue to shine bright

    Ole Hansen

    Head of Commodity Strategy

  • FX: Risk-on currencies to surge against havens

    Quarterly Outlook

    FX: Risk-on currencies to surge against havens

    Charu Chanana

    Chief Investment Strategist

    Explore the outlook for USD, AUD, NZD, and EM carry trades as risk-on currencies are set to outperfo...
  • Equities: Are we blowing bubbles again

    Quarterly Outlook

    Equities: Are we blowing bubbles again

    Peter Garnry

    Chief Investment Strategist

    Explore key trends and opportunities in European equities and electrification theme as market dynami...
  • Macro: Sandcastle economics

    Quarterly Outlook

    Macro: Sandcastle economics

    Peter Garnry

    Chief Investment Strategist

    Explore the "two-lane economy," European equities, energy commodities, and the impact of US fiscal p...
  • Bonds: What to do until inflation stabilises

    Quarterly Outlook

    Bonds: What to do until inflation stabilises

    Althea Spinozzi

    Head of Fixed Income Strategy

    Discover strategies for managing bonds as US and European yields remain rangebound due to uncertain ...
  • Commodities: Energy and grains in focus as metals pause

    Quarterly Outlook

    Commodities: Energy and grains in focus as metals pause

    Ole Hansen

    Head of Commodity Strategy

    Energy and grains to shine as metals pause. Discover key trends and market drivers for commodities i...
Disclaimer

The Saxo Group entities each provide execution-only service and access to Analysis permitting a person to view and/or use content available on or via the website is not intended to and does not change or expand on this. Such access and use are at all times subject to (i) The Terms of Use; (ii) Full Disclaimer; (iii) The Risk Warning; (iv) the Rules of Engagement and (v) Notices applying to Saxo News & Research and/or its content in addition (where relevant) to the terms governing the use of hyperlinks on the website of a member of the Saxo Group by which access to Saxo News & Research is gained. Such content is therefore provided as no more than information. In particular no advice is intended to be provided or to be relied on as provided nor endorsed by any Saxo Group entity; nor is it to be construed as solicitation or an incentive provided to subscribe for or sell or purchase any financial instrument. All trading or investments you make must be pursuant to your own unprompted and informed self-directed decision. As such no Saxo Group entity will have or be liable for any losses that you may sustain as a result of any investment decision made in reliance on information which is available on Saxo News & Research or as a result of the use of the Saxo News & Research. Orders given and trades effected are deemed intended to be given or effected for the account of the customer with the Saxo Group entity operating in the jurisdiction in which the customer resides and/or with whom the customer opened and maintains his/her trading account. Saxo News & Research does not contain (and should not be construed as containing) financial, investment, tax or trading advice or advice of any sort offered, recommended or endorsed by Saxo Group and should not be construed as a record of our trading prices, or as an offer, incentive or solicitation for the subscription, sale or purchase in any financial instrument. To the extent that any content is construed as investment research, you must note and accept that the content was not intended to and has not been prepared in accordance with legal requirements designed to promote the independence of investment research and as such, would be considered as a marketing communication under relevant laws.

Please read our disclaimers:
- Notification on Non-Independent Investment Research (https://www.home.saxo/legal/niird/notification)
- Full disclaimer (https://www.home.saxo/en-hk/legal/disclaimer/saxo-disclaimer)

None of the information contained here constitutes an offer to purchase or sell a financial instrument, or to make any investments. Saxo does not take into account your personal investment objectives or financial situation and makes no representation and assumes no liability as to the accuracy or completeness of the information nor for any loss arising from any investment made in reliance of this presentation. Any opinions made are subject to change and may be personal to the author. These may not necessarily reflect the opinion of Saxo or its affiliates.

Saxo Capital Markets HK Limited
19th Floor
Shanghai Commercial Bank Tower
12 Queen’s Road Central
Hong Kong

Contact Saxo

Select region

Hong Kong S.A.R
Hong Kong S.A.R

Saxo Capital Markets HK Limited (“Saxo”) is a company authorised and regulated by the Securities and Futures Commission of Hong Kong. Saxo holds a Type 1 Regulated Activity (Dealing in Securities); Type 2 Regulated Activity (Dealing in Futures Contract); Type 3 Regulated Activity (Leveraged Foreign Exchange Trading); Type 4 Regulated Activity (Advising on Securities) and Type 9 Regulated Activity (Asset Management) licenses (CE No. AVD061). Registered address: 19th Floor, Shanghai Commercial Bank Tower, 12 Queen’s Road Central, Hong Kong.

Trading in financial instruments carries various risks, and is not suitable for all investors. Please seek expert advice, and always ensure that you fully understand these risks before trading. Trading in leveraged products may result in your losses exceeding your initial deposits. Saxo does not provide financial advice, any information available on this website is ‘general’ in nature and for informational purposes only. Saxo does not take into account an individual’s needs, objectives or financial situation. Please click here to view the relevant risk disclosure statements.

The Saxo trading platform has received numerous awards and recognition. For details of these awards and information on awards visit www.home.saxo/en-hk/about-us/awards.

The information or the products and services referred to on this site may be accessed worldwide, however is only intended for distribution to and use by recipients located in countries where such use does not constitute a violation of applicable legislation or regulations. Products and services offered on this website are not directed at, or intended for distribution to or use by, any person or entity residing in the United States and Japan. Please click here to view our full disclaimer.

Apple, iPad and iPhone are trademarks of Apple Inc., registered in the US and other countries. AppStore is a service mark of Apple Inc. Android is a trademark of Google Inc.